About Liftted Coffee

Founded by Australians

Who Know Good Coffee

Brooke and Suzie are sisters – who live across the globe. They grew up in Melbourne, Australia, surrounded by good coffee. Like really good coffee.

(If you didn’t already know, Australians are known for that.)


The two sisters are business owners and a mom. And like many of us, their days can be busy and filled with chaos, resulting in high levels of stress and anxiety. Sadly, their beloved daily coffee ritual left them with jitters, anxiety, and an afternoon crash. And, they had to eliminate coffee altogether.

To manage their daily stress and anxiety, they began working with a naturopath, who recommended a nootropic, L-Theanine. Brooke and Suzie tried adding it to their daily coffee ritual, and the result was amazing. They could enjoy their coffee without the unwanted jittery aftermath. After sharing their new revelation with friends and family, they realized they could help so many others reclaim their coffee rituals.

After endless product research, they created The Good Ritual with a mission to make good coffee – without compromise – accessible for all.


t’s Not Your Standard Cup of Coffee.

Brooke and Suzie wanted to create coffee that could be enjoyed without the jitters. Key word: Enjoyed. It still had to taste amazing – like something you’d get at your local boutique coffee shop – and it had to be available at any time, for any schedule.

Enter Specialty
Instant Coffee.

From the moment the two sisters tried Specialty Instant, they were hooked. It tasted like it was from their favorite Aussie cafe, and it was ready in two seconds. There was no need for expensive brewing equipment or an extra stop on the way to work.